Canadian designer,
Joe Mimran, for
Joe Fresh Style has introduced a new line of
cosmetics for his high quality/low priced clothing line partnership with
Loblaws grocery store. The former designer for Club Monaco and Alfred Sung matches the low prices for quality goods with his makeup, pricing all cosmetics from $4 - $8.

The full line of Joe Fresh cosmetics will feature 8 eye products in 61 different shades, 8 lip products in 69 different shades, 7 face products in 47 different shades, 13 makeup brushes, and 13 cosmetics accessories.

We had a preview of the products tonight, what do you think?
